面对挑战和问题 宾得全画幅相机正在努力

  IR采访宾得关于全画幅原文

  A big trend of Photokina 2012 seems to be “Full-frame goes mainstream.” We’ve seen Nikon, Sony, and Canon have all announced full frame cameras at lower price points. At Pentax, you have the K-5’s low light capabilities and you already have a medium format offering. And years ago, you showed one of the first full-frame SLRs that didn’t actually make it out into the market. Where do you see the role for full-frame generally and then in particular with respect to Pentax?

PENTAX K-5 II

  JC: It’s a very difficult question. Everybody is asking us about how Pentax is approaching full frame products. As always, we’re saying that we’re continuing to develop full frame technologies. We have also found some issues and challenges, but we continue to develop it.

  We also believe the APS-C sensor has a lot of future potential. APS-C used to have noise problems, and so on. But with the evolution in technology, for example, the K-5 has an available ISO of 51,200.

  So as of today, we will continue focusing on the APS-C cameras. It depends on the user demands, also the market situation. We will study continue to study the market.

  JC: It’s a big commitment because while it’s not a different mount, you have to create lenses for that, because all of our current lenses, except for three Limiteds, are designed for the APS-C sensor. We have the Q mount that we’re dedicated to. We have the K mount that we’re dedicated to with the APS-C sensor, and we have the 645D. So we have a lot going on already.

  GT: And also, the medium format sensor has a lot of potential. It used to be that 40 megapixels was a lot, but now Nikon’s D800 has 36 megapixels. So if we launched a future 645D product, it might need, I don’t know, 60 or even 80 megapixels.

  And also we understand that full-frame has disadvantages. The body is bigger, heaver, more expensive. There are disadvantages to full-frame as well.

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